The news:
- McDonald’s is expanding its collaboration with Uber’s food delivery service, UberEats, to more cities in the US this quarter after a pilot run in Florida.
- The fast food chain piloted delivery via UberEats in Hong Kong in March. A news report says that a trial in Australia is being set up. But an Uber spokesperson tells Tech in Asia the company has nothing else to announce for the region.
Why it matters:
- McDonald’s is a ubiquitous fast food chain, which makes it a coup for UberEats, who’s locked in a global battle with competitors like Deliveroo and Foodpanda. A platform where consumers can select from many options is also attractive to McDonald’s.
- If Uber can lock McDonald’s as an exclusive or primary partner, it could score a big win.
Source: Uber
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